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It’s not what you say about your brand

You’re a consumer, and you are bombarded with advertising. You don’t even notice its omnipresence. Brands wanting your attention and trying to

  • 21/07/2020
  • sportsmarketing

Influential, Not Influencers

The rise of social media has created a new breed of social media stars. People who have crafted an online persona that appeals to their thousands

  • 21/07/2020
  • sports, sportskred