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In our previous articles, we’ve discussed strategies for improving ambassador management in the sports industry and the importance of employee advocacy. Today, we delve into the intersection of employee advocacy in the sports industry. Employee advocacy, where employees act as brand ambassadors for their company, is becoming an increasingly popular strategy across various industries. However, […]
Today we’ll dive into how social media is totally changing the game in the sports world. Whether you’re an athlete or a sports brand, social media is THE WAY to getting noticed and capturing your fans’ attention everywhere. It’s also your best bet for closing some sweet sponsorship deals, thanks to platforms like Sportskred that […]
Discord, the go-to communication hub for gaming communities, hobbyist groups, and even businesses, recently rolled out a significant update that’s buzzed through its user base – the introduction of advertising on the platform. The announcement comes as a pivotal shift for a service that has traditionally been ad-free, relying on premium subscriptions for revenue. The […]
The upcoming 2024 Olympic Games in Paris are set to break new ground in the realm of athlete communication and fan engagement. For the first time in Olympic history, athletes will have the freedom to share their experiences directly with fans via social media platforms—marking a significant shift from previous games where stringent restrictions were […]
Super Bowl season doesn’t just mean a fierce battle on the gridiron – it also signifies a peak in social media frenzy, with influencers playing a pivotal role in amplifying excitement and engagement. This year, several digital savants stood out, their content spreading faster than a quarterback’s snap count. Armed with viral hashtags and creative […]
As 2023 just ended, it’s time to start looking towards the future of sports social media marketing. With each passing year, new trends emerge, and it’s essential for sports organisations to stay ahead of the game to attract and retain fans. In this post, we’ll take a deep dive into which strategies you can adopt […]
Recently, the idea of a new breed of influencers has emerged, transcending the traditional boundaries of athlete endorsements and sponsorships. Referred to as community-driven sports influencers, these individuals have harnessed the power of social media to cultivate fan engagement and foster deeper connections within sports communities. Unlike their counterparts who solely focus on individual achievements […]
-Audience insights of multiple social channels
-Campaign activation and management
-Real time valuation of social channels
-Post campaign analytics with tracking
At the end of the demo you will understand how to build, manage and get value from an ambassador/influence network
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