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Fan Engagement Through Social

As sport returns, teams should do everything in their power to keep the buzz, fan engagement and momentum going via social media.

  • 08/02/2021
  • Fan Engagement, Live Sport, Social Media, Sports, Sports Marketing

3 Questions for Commercial Directors in ...

In 2020 for the first time ever, over 50% of global advertising spend was digital. The world is changing at a pace that makes the industrial revolution seem positively glacial. Hardly surprising. I’m one of the billions of people walking around holding a tiny computer in my hands that is 100,000 times more powerful than […]

  • 26/01/2021
  • Athletes, Commercial, Digital, Digital Spend, Influencers, Mobiles, Screen Time

The Four Key Elements of Social Media Sp...

We’ve delved deeper into the four key components of delivering a high-quality social media sponsorship campaign.

  • 03/12/2020
  • Social Media Sponsorship, Sports Marketing

Sportskred adds TikTok

TikTok is a valuable part of social media sponsorship in sport. We’ve built this new feature set which allows rights holders and athletes to promote their sponsors on TikTok.

  • 20/11/2020
  • Athletes, Social Media, Social Media Sponsorship, Sponsorship, Technology, TikTok

Sportskred becomes technology partner to...

We are delighted to announce our first partnership in Asia – becoming the technology partner to United City Football Club (UCFC).

  • 21/10/2020
  • Football, Partnerships, Social Media, Sportskred, Technology

Social Media Sponsorship is the New Norm...

As a general rule, the biggest athletes have a larger, more attentive social following than the clubs and sports federations they play for (everyone has their own Norman), and social media sponsorship is growing apace.

  • 14/10/2020
  • Influencer Marketing, Influencers, Social Media, Social Media Sponsorship, Sponsors

Sport Innovation Alliance and Real Socie...

The Sport Innovation Alliance (SIA) have selected Sportskred as a global technology partner.

  • 29/09/2020
  • Football, Partnerships, Sponsorship, Sports, Technology